RESUME
I am a multi-talented “jack-of-many-trades” design professional with over 30 years of experience: graphic design, web design, video production, and instructional design fields.
THE STORY I’M STICKING TO
Back in 1991 and armed with a college degree, I moved from Chicago to the beautiful sandy shores of Virginia Beach to start a new life and built a career in graphic design and video productions. And such an amazing ride transitioning from “old-school” print media to the digital marketing and technologies.
Over the years I designed and created print and digital material for various companies and clients. I have produced work for ad agencies, print shops, retail companies, online advertising, e-commerce, direct mail, and print & online publications.
MY SKILLS
EXPERIENCE - EMPLOYMENT HISTORY
Instructions Systems Designer
Valkyrie Enterprises, 2877 Guardian Lane, Virginia Beach, VA 23452 – 2020 – present
- Designed, developed and implemented training and course content materials for Level 1 & 2 training modules with Adobe Captivate and Creative Cloud software using the ADDIE et. al. models based on learner needs.
- Applied learning development methodologies, and design strategies for elearning, instructor-led, and video training.
- Produced videos and photography for training materials, product training, training demonstrations, corporate capabilities promotions, product placement, instructional classes, and trade displays.
- Created supporting materials for courses such as outlines, handouts, evaluations, activities, facilitator guides, performance exercises, job aids and all other required materials.
Freelancer – 1991-present
407 25th Street #103, Virginia Beach, VA 23451
(757) 567-4036
Assist clients in digital marketing, print & online advertising campaigns, video, photography, and marketing solutions.
- GRAPHIC DESIGN: Corporate identity, print & digital ads, catalogs, flyers, trade show displays, media kits, brochures, newsletters.
- ONLINE MARKETING: Website design & management, social media marketing, digital content, email ad campaigns, animated web ads, e-newsletters, SEO, and inbound marketing.
- PHOTOGRAPHY & VIDEO PRODUCTION: Product photography, promotional photos & videos, commercials, training, color retouching/correcting, documentaries, music videos, concerts, and trade show presentations.
Creative Director
Valpak of Southern Virginia – Jan 2018-Jan 2019
5291 Greenwich Rd #1, Virginia Beach, VA 23462
- Created and designed print material for direct mail, sales sheets, media kits, menus, and trade show displays.
- Met with clients to produce and maintain websites for franchise and clients.
- Produced product photography and videos for product promotions, marketing promos, and training videos.
- Created digital marketing, social media, and inbound marketing campaigns for clients and franchise including Facebook management, Google ads, SEO, SEM, and email campaigns.
- Initiated job submission process & tracking.
Graphic Designer / Photographer
Glass Baron – Aug 2015 – May 2017
1601 Diamond Springs Rd, Virginia Beach, VA 23455
- Product photography of entire line of products for advertising, sales packaging, product marketing, web campaigns, sales sheets, product catalog, online catalogs.
- Designed and produced graphics for box designs, signs, labels, flyers, brochures, and product displays.
- Produced product and promotional videos for company, promotional, and product-launches.
Content Management Specialist
Navy Exchange Service Command – Aug 2014 – Jan 2015 contract
3280 Virginia Beach Blvd, Virginia Beach, VA 23452
- Responsible for collecting, organizing, formatting, and editing content for NEXCOM system-wide print and online marketing channels: e-commerce website, catalogs, flyers, websites, social media, and email.
- Development, implement, and tracking of copy & image standards for print and retail web store materials.
- Organizing, development, and tracking of digital media content for online channels.
Graphic Design/Media Production
Dominion Enterprises – Jan 2004- May 2014
150 Granby Street, Norfolk, VA 23510
- Print: produced corporate identity, media kits, trade show displays, sales flyers, photography, & posters.
- Online Marketing: produced client web animated banners, HTML, email marketing & campaigns, enewsletter publications, website development, and social media campaigns.
- Videos Produced: promotional, training, trade shows, product launch, documentations, webinars, & special events.
- Implemented job submission process & tracking and created internal marketing & sales websites.
Assistant Art Director
DIA, Inc – Advertising Agency – July 1999 – July 2002
223 East City Hall Avenue, Suite 400, Norfolk, VA 23510
- Produced advertising and marketing campaigns for clients: display ads, brochures, logos, flyers, posters, RFPs, specialty advertising, public relations, newsletters, corporate identity, and promotions.
- Designed and produced digital marketing including websites, email marketing, enewsletter, web banner ads, and online ads for agency and clients.
- Produced video promotions, event documentation, video, and client presentations.
- In charge of product and special event photography.
- Initiated job submission process & tracking.
Additional Experience and Conversation Starters...
Owner & Marketing Coordinator 2001-present
SwingVirginia.com & DirtCheapBlues.com – local dance clubs.
- Organize, manage, and promote weekly & annual events that bring in hundreds of dancers annually.
- Create, design, and manage website, advertising, social media marketing, video promotions, photography, and budget for the events.
- Manage staff of volunteers, instructors, DJs, and Bands.
Marketing Coordinator & AcroLove Certified Instructor – 2014-present
AcroYoga757.com – AcroLove Certified Instructor local acrobatic troupe.
- Designed and manage website.
- Organize event planning, social media marketing, video promotions, photography, event planning.
Marketing Coordinator – 2017-present
757Dance.com – local dance studio and event venue.
- Designed and manage website.
- Assist in social media marketing, video promotions, photography, and event planning.
Marketing Coordinator
Good Shepherd Lutheran Church, Virginia Beach, VA – 2007-present
- Design and manage website
- Coordinate social media marketing & event promotions
Board of Directors, President, Member
Natchel’ Blues Network 1995-2018
Local Blues Music Society
- Organized 501c3 charity musical society organization events, training, budgets, and promotions.
- Designed website, social media marketing, produced video promos, and digital marketing.
Board of Directors/Member
Junior Chamber of Commerce (Jaycees) 1993-2015
Local & State Chapters.
- Organized 501c4 charity leadership organization with training seminars weekly & monthly events, maintained budgets, and promotions.
- Designed and managed website, social media marketing, event photography, produced video promos, and digital marketing campaigns.
CAP II Certified USAV Jr Olympic Coach
Tidewater Volleyball Association 1992-2007
- Coached youth girls volleyball teams and took two team to national championships.
- Created sports play sheets for teams, training programs, skills development programs, and advanced playsets.
EDUCATION
Bachelor of Arts, Communications, University of Wisconsin-Green Bay
Major – Communication Processes: Electronic Media – Audio/Video Productions.
Minor – Communication and the Arts: Graphic Communications – Graphic Design.
